Why does Purpose Alliance exist?

Updated: Oct 20

Every cloud has a silver lining.

Actually, everything started due to COVID-19. On March 12nd Francisco Palao (the founder of Purpose Alliance) got a message saying that the keynote (about Purpose) he was going to give on March 19th in Asunción (Paraguay) got cancelled. 

After this, Francisco, who is not only a speaker but also a doer, thought he should do something around this global issue and launched the first Global Challenge to help with the COVID-19 on March 19th (instead of the keynote he was going to give), offering free training on innovation methodologies to anyone who joined and spends 3 hours generating innovative solutions.


Andrea Llong (now Operations Director) and Scally Tye (now Community Director) helped Francisco from the very beginning with this crazy idea.

The result of this first COVID-19 Global Challenge was a huge success. In only one week more than 350 people joined in order to come up with solutions for this massive problem and more than 20 solutions were generated. Nowadays, some of these solutions are still live and making a real impact.

After this, there were many enquiries from purpose-driven leaders around the world to run local Challenges to help with COVID-19 in their countries. This series of Challenges was amazing and happened in a voluntary way. 




Thanks to everyone who joined these calls, it inspired us to create Purpose Alliance to integrate and facilitate everything that is happening thanks to the super community. 

We kept launching many other series of challenges both global (lead by the Purpose Alliance core team) and local (lead by local leaders from our global community), such as the “Future of Work” Purpose Challenge Series, which happened after the COVID-19 series. 


In addition, with the aim of offering high-value programs for those people in the community who want to acquire a level of excellence in the different innovation methodologies and evolve their mindset to maximize their career and their projects, Purpose Alliance has created a set of certification programs that are offered by community members (master trainers) with extensive experience and global impact.

We are a community of doers who care about our present and future, we believe that people is the key element to change the world for the better and that's the reason why Purpose Alliance exists: empowering extraordinary people to create the future!

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